Danfoss Drives Segment, the world leader in developing AC drives technologies of today and tomorrow, is currently looking for a Copywriter with a strong digital focus.
You will be part of an enthusiastic and strong Marketing Content & Concepts team situated/ across multiple locations. This position can be located in either Copenhagen, Graasten or Silkeborg, Denmark.
In this role, it will be your responsibility to develop and implement content to marketing campaigns and as
a passionate writer, you communicate easily to any audience and get your message across, no matter how complex or technical the subject may be. You know how to inform, educate, surprise and delight a B2B audience. You will be responsible for the execution of engaging, enlightening and valuable content in a multi-channel environment to support the company goal of growth and awareness, moreover, you will need to build strong relations with internal stakeholders to ensure high quality content.
In this role you will furthermore:
Create and publish engaging, high-quality content targeted at Danfoss Drives' customers, partners and prospects.
Collaborate with the entire Marketing Concepts & Content team to plan and develop marketing campaigns and activities.
Create and manage content distribution to online channels and social media platforms.
Create master sales promotion material, such as web content, brochures, presentations, customer case studies, articles, video and amination storyboards, as well as email marketing campaigns.
Support in creating online campaigns (Adwords, LinkedIn, Facebook, etc.) with our Digital Marketing Specialist.
Liaise with our SEO / SEM specialists to optimize content and campaigns.
Background and skills:
You believe that passion is key for success, and you are passionate about producing quality content
You have a solid marketing toolbox from your BSc or MSc degree in Journalism, Marketing, Communication or another relevant field. You preferably have a couple years of experience, and preferably also from a B2B setup. You are a copywriter at heart, and you also have a good understanding of the digital marketing ecosystem, including social media. You have exceptional writing skills and are passionate about producing quality content; from short and catchy to in-depth and interesting.
We also expect that you are interested in gaining insights into customer needs and interests related to our business areas along with how Danfoss Drives can create excellent customer experiences. You are both highly social and professionally confident, and it is important you can perform well under/with deadlines. You enjoy cross-functional collaboration, you show initiative, and you take responsibility for your own ability to deliver work of highly creative standards. Your written English is flawless, and preferably you are a native English speaker.
We are Engineering TomorrowThe world faces growing populations, booming urbanization and rapid climate change. At Danfoss, we engineer ready-to-use solutions to these challenges. We build energy-efficient solutions that reduce food loss and make cities cleaner – using digital technology to make systems smarter and more connected – and we engineer innovative new ways to save energy and transition to clean energy for the good of our climate.Join DanfossDanfoss gives you unique opportunities to put your skills to good use, make an impact and shape an exciting career. We encourage employees to take charge, do extraordinary things and run the business like it was their own. Danfoss is a global market-leading technology company. We are respected around the world and across industries for our innovative, high-quality products and solutions. Join Danfoss to be part of a world-class team of over 27,000 people in 56 countries that engineer tomorrow and build a better future.
For further information about the position,
please contact Branding & Market Communication Director, Gina Dyrvig Mentz on
+45 3054 3119
Danfoss is an EO employer and VEVRAA Federal Contractor. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or other protected category.